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Media Relations
Persian Rugs Online Retailer, Rugman.com To Present At Shop.Org FirstLook 2006

Toronto, Canada - Monday, January 23, 2006 - Rugman.com is pleased to announce that it has been invited to present at the Shop.Org FirstLook 2006 conference in Atlanta, Georgia.

Rugman.com Executive Vice-President Farida Mirkalami will address Site Design Strategies: Quick Changes, Immediate Results on the Strategies For Pureplay Companies tract.

"Whether for pureplay companies such as Rugman.com, a leading online retailer for handmade Persian Rugs, or for brick and mortar operations," Mirkalami states, "the Internet is becoming not an adjunct, but the primary tool in not only marketing, but in driving sales and revenue for companies. Having been online since 1998, Rugman.com has experienced exponential growth, but we've also experienced the growing pains that accompany it. We are thrilled to be a contributing member to Shop.Org and pleased to offer our experience as a resource and tool for others."

"Online shopping continues to be a growth segment," says Mirkalami. "And as such, closer attention is being paid to not only the bottom line but to the varying metrics along the way. Site pathways, exit rates, cart abandonment, time of day and a myriad of other benchmarks inform site owners of what's being done right and what can be done better. As such, these key performance indicators also inform and influence design strategies and decisions. The web is unique in any number of ways, but chief among them is the ability to assess and react to real time data. Rugman.com, and I'm sure other companies as well learn from the numbers every day. In fact, every hour of every day."

"Shop.Org FirstLook 2006 presents not only an opporunity for us to share what we've learned with other like size organizations, but also to learn from them. I personally look forward to the opportunity," concludes Mirkalami.

Rugman.com will present Site Design Strategies: Quick Changes, Immediate Results by Executive Vice-President Farida Mirkalami, on the Strategies For Pureplay Companies tract, Monday, January 23, 2006.

About Rugman.com

A Persian rugs online provider, Rugman.com was founded in 1998 with a commitment to providing consumers area rugs at affordable prices, witnessing the convergence of centuries old handcrafted tradition with modern technology enabled secure ecommerce solutions. Rugman.com has emerged as a marketplace leader in online Persian and Oriental rugs and has operations both in the United States and Canada. Born of a third generation Persian Rugs import/export business, the Rugman.com mission is to provide authentic, high quality, handcrafted area rugs and to provide unsurpassed service and experience.

For more information about Persian rugs online retail leader, Rugman.com, email us at Media@Rugman.com or call toll-free 1-877-784-6261 or visit http://www.rugman.com today.

Media Contact:

Shane Wagg
Director of Marketing
Rugman.com
Media@Rugman.com
1-877-784-6261

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